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The Bridal Event

Services:

Dress & Attire

Phone: 920-730-8320 
2415 N. Richmond St., Appleton, WI 54911
 
Overall Rating
4.5 out of 5.0
Quality of Service:
4.6/5.0
Responsiveness:
4.5/5.0
Professionalism:
4.5/5.0
Value for Cost:
4.4/5.0
Flexibility:
4.5/5.0
 
47 Total Reviews
 
Heather
Wedding: 3/25/12
4.4 out of 5.0
Quality of Service:
5.0/5.0
Responsiveness:
4.0/5.0
Professionalism:
4.0/5.0
Value for Cost:
4.5/5.0
Flexibility:
4.5/5.0
A huge choice of dresses to choose from. Found the dress I liked, they ordered it, called me when it came in, scheduled a fitting.... done. It was all that easy!
jtb5166
Wedding: 3/10/12
4.1 out of 5.0
Quality of Service:
4.0/5.0
Responsiveness:
4.0/5.0
Professionalism:
4.0/5.0
Value for Cost:
3.5/5.0
Flexibility:
5.0/5.0
I loved that I was able to stop in as often as I liked to visit my dress
cbeyer0810
Wedding: 1/7/12
5.0 out of 5.0
Quality of Service:
5.0/5.0
Responsiveness:
5.0/5.0
Professionalism:
5.0/5.0
Value for Cost:
5.0/5.0
Flexibility:
5.0/5.0
I have always loved the service and selection offered at The Bridal Event, so when I got engaged I knew exactly where I would be shopping. Once again, they gave me exceptional service and helped me find the dress I wanted to be married in.
Lauren
Wedding: 11/26/11
4.8 out of 5.0
Quality of Service:
5.0/5.0
Responsiveness:
5.0/5.0
Professionalism:
4.0/5.0
Value for Cost:
5.0/5.0
Flexibility:
5.0/5.0
Everything worked out great, wonderful selection, and the dress came on time, alterations were great. Very happy with...
Amanda
Wedding: 11/11/11
0.5 out of 5.0
Quality of Service:
0.5/5.0
Responsiveness:
0.5/5.0
Professionalism:
0.5/5.0
Value for Cost:
0.5/5.0
Flexibility:
0.5/5.0
The very first time I went there the bridal consultant Bailey was awesome. She was very receptive to my needs. The second time I went there the bridal consultant was ok but she didn't give me a comfort feeling like the first girl did. I did find THE DRESS that day. The Manager (a slim lady with short red hair) was kind of rude and stand offish. I left without getting the dress but returned to order it because I knew I could get it there. Upon buying my dress from them, they told me I would get 20% off accessories. I decided to wait to get them because I wanted to get my dress first. My husband and I had to change our wedding date due to his father not being able to make it until later. I asked them if I could wait to choose my accessories because I wanted to get them about a month before my wedding to make sure I loved them. They said this was fine and I would get the 20% off. When I returned and I was paying for my accessories they did not grant the 20% off. I was mad but still decided to buy the stuff. I calmly asked about the 20% and the cashier informed me they would not because we changed our wedding date. This upset me but I am not one to say much. I did tell her that I was told they would grant it and when the manager was asked she gave me a "dirty" (for lack of a better word) look and kept whispering something to the cashier. This was very disrespectful in my eyes and I would never return or suggest them to ANYONE!!! They are very unprofessional! I wish I would have found another retailer that carried the brand and bought it there. I would suggest that if you do go here, don't order your dress here. Edith's which is about 30 miles away is where I would go to order my dress!
Brittany
Wedding: 6/25/11
5.0 out of 5.0
Quality of Service:
5.0/5.0
Responsiveness:
5.0/5.0
Professionalism:
5.0/5.0
Value for Cost:
5.0/5.0
Flexibility:
5.0/5.0
Great shop, went in a ton of times to find the right dress, and they were very patient. Great alterations as well! It was well worth the hour drive for me.
Jeff's Bride
Wedding: 6/24/11
4.5 out of 5.0
Quality of Service:
5.0/5.0
Responsiveness:
5.0/5.0
Professionalism:
4.5/5.0
Value for Cost:
3.5/5.0
Flexibility:
4.5/5.0
The dresses were gorgeous, the staff was wonderful. I was very pleased with everything. Would recommend them to others. The selection of maids dresses was remarkable. Only problem was a little high priced on alterations and sizes were ordered big on the maids gowns.
Patty
Wedding: 6/11/11
4.5 out of 5.0
Quality of Service:
4.5/5.0
Responsiveness:
4.0/5.0
Professionalism:
4.5/5.0
Value for Cost:
4.5/5.0
Flexibility:
5.0/5.0
sometimes a bit busy but otherwise very nice to work with and very excited for your big day. Got my wedding gown and all 6 bridesmaid dresses there. one dress wasn't correct and it was fixed in two weeks (with plenty time to spare).
Jenny
Wedding: 6/5/11
4.9 out of 5.0
Quality of Service:
5.0/5.0
Responsiveness:
5.0/5.0
Professionalism:
5.0/5.0
Value for Cost:
4.5/5.0
Flexibility:
5.0/5.0
I purchased my wedding gown and my bridesmaid's dresses from The Bridal Event and am very happy with the quality of all the dresses and the entire experience. Ida (my consultant) was not annoying and pushy and knew the dress I would wear for my wedding before I did. It is a little more costly than some other area vendors but you get what you pay for! Thanks Ida and the Bridal Event staff!
Alyssa
Wedding: 6/4/11
1.0 out of 5.0
Quality of Service:
1.0/5.0
Responsiveness:
1.0/5.0
Professionalism:
1.0/5.0
Value for Cost:
1.0/5.0
Flexibility:
1.0/5.0
9 of 11 tuxes were severly incorrect. 2 had to be delivered to us day of the wedding. 5 out of 5 dresses that were altered were sloppy or never quite correct. 4 out of 7 dresses purchased had mechanical issues (zippers or clasps that failed). Customer service was hit or miss - either spectacular, or horrid. Phone call with the manager to address these issues provided NO resolution - or even empathy to the situation. STAY AWAY! I will pass the word as far as I can. If I had it to do over, I would never have given my business to this store.
Kateerg
Wedding: 6/4/11
5.0 out of 5.0
Quality of Service:
5.0/5.0
Responsiveness:
5.0/5.0
Professionalism:
5.0/5.0
Value for Cost:
5.0/5.0
Flexibility:
5.0/5.0
Great Shop! Loved the consultant I worked with when looking for my dress! I Went in for my first fitting and the dress was still too big. The woman who was doing the alterations that day took my dress and had it completed that afternoon for a second fitting! Very accomodating since I didn't live in town.
lidybug19
Wedding: 5/21/11
4.8 out of 5.0
Quality of Service:
5.0/5.0
Responsiveness:
4.5/5.0
Professionalism:
5.0/5.0
Value for Cost:
4.5/5.0
Flexibility:
5.0/5.0
The ladies at Bridal Event were fun to shop with and I felt they cared about me and my bridal party. They were helpful in finding the perfect dress and took the time to give personal service. When items arrived from special orders, they were quick to call and let me visit my dress as often as I liked. They took care to keep my dress in the fire safe until I was ready to pick it up and made alterations on-site, which made it so easy. I was on the hunt for a Maggie Sottero gown and found it here...plus so many more!
Rusti and Jon
Wedding: 5/20/11
5.0 out of 5.0
Quality of Service:
5.0/5.0
Responsiveness:
5.0/5.0
Professionalism:
5.0/5.0
Value for Cost:
5.0/5.0
Flexibility:
5.0/5.0
The Bridal Event did a great job. I found a reasonably priced dress. They did a great job with the alterations and had everything done when they said they would. I inquired about the dress coming in a garment bag (I didn't want my future husband to see it), they said it did. What I didn't realize, was that it was just an extra long garbage bag. Had I realized that in advance, I would have made other (better) arrangements for a garment bag.
Jennifer and Corey
Wedding: 4/23/11
5.0 out of 5.0
Quality of Service:
5.0/5.0
Responsiveness:
5.0/5.0
Professionalism:
5.0/5.0
Value for Cost:
5.0/5.0
Flexibility:
5.0/5.0
I had a great experience at the Bridal Event. They were easy to work with and very accommodating! I found a beautiful wedding dress for a great affordable price!
Jenni and Mike
Wedding: 10/2/10
5.0 out of 5.0
Quality of Service:
5.0/5.0
Responsiveness:
5.0/5.0
Professionalism:
5.0/5.0
Value for Cost:
5.0/5.0
Flexibility:
5.0/5.0
I would highly recommend The Bridal Event to anyone looking for a wedding dress. They are so welcoming and helpful. The thing I loved most was that I was able to go around the showroom and choose the dresses that I wanted to try on. I had tried David's Bridal first and hated how they pushed dresses onto you that you had no interest in. The attendants are so patient - I had a hard time deciding between two dresses and my attendant had no issue with lacing me up in the dresses several times.
adamcassy07032010
Wedding: 7/3/10
5.0 out of 5.0
Quality of Service:
5.0/5.0
Responsiveness:
5.0/5.0
Professionalism:
5.0/5.0
Value for Cost:
5.0/5.0
Flexibility:
5.0/5.0
I would HIGHLY recommend the bridal/formal event for your wedding. This was one of the first stores I went to to try on dresses. When we got there they were ready for us and let me take in and try on as many dresses as what I wanted. My consultant was eager to pull whatever I wanted and their layout by design helped so much! Once I narrowed down to a top five, she had no problem with us taking pictures of the dresses and even wrote down the style numbers and designers for us. They were the only store we went to that did that AND offered to match anyones prices, even online! I was more than pleased with my seamstress and she did everything in her power to make my dress as gorgeous as possible. Even with picking up my dress a few days before the wedding she ensured that if I needed anything done she would see to it that it was perfect. I would go back in a heartbeat! As for the formal event, the guys tuxes looked amazing. Most places a tux is a tux, but they gave us a great deal for what we got, my husband got his for free and you can not beat Victoria's customer service. I believe that she is the manager or lead for that area, but she is the best. It seemed like every time I went in, she was working. She never hesitated to pull looks and dress a manican for me. Even after changing my mind on what I wanted several times, she never seemed annoyed by it and when asked, always offered great suggestions. Another plus was that we didnt have to get the tuxes back until Monday. GREAT GREAT store and we will recommend it to everyone from the area!
mangel538
Wedding: 5/8/10
4.6 out of 5.0
Quality of Service:
4.5/5.0
Responsiveness:
4.5/5.0
Professionalism:
4.5/5.0
Value for Cost:
4.5/5.0
Flexibility:
5.0/5.0
I purchased my bridal gown from The Bridal Event and found there service helpful and courteous. The gown was the same price range at most bridal shops in the area. They do have a fireproof safe, so I felt good knowing my dress would be secure as I ordered it several months prior to the wedding. The seamstress was attentive and had no issues with making changes to minor details so the gown fit perfect. I had no issue ordering and the size gown I ordered fit like a glove so I had minimal alterations. They had been running a deal that if you spent a certain dollar amount they offered discounts, with the discount my alterations were only $50, which I found reasonable. They also had a large selection of bridesmaid dresses in all sizes and colors if you would like to outfit the bridal party.
Melissa and Danny
Wedding: 1/8/10
4.3 out of 5.0
Quality of Service:
5.0/5.0
Responsiveness:
4.0/5.0
Professionalism:
3.0/5.0
Value for Cost:
5.0/5.0
Flexibility:
4.5/5.0
I purchased both my dress and all of my bridesmaid dresses through The Bridal Event and I have mixed feelings about this vendor. While I loved my dress and I feel they did an amazing job with alterations and everything, I was a bit unimpressed with they way they handled some of my bridesmaids. They were always very friendly and accommodating to me as a bride, but the woman working with my file was quite rude to some of my bridesmaids, both in my presence and when I was not there. When one of my bridesmaids went in to get measured, the consultant told her she could keep her belt on during the measuring. My bridesmaid didn't agree because it was a very chunky belt and when she tried to take the belt off, the consultant snapped at her for not trusting her judgment. She told her to order a size 12 after measuring her with the belt on.... my bridesmaid is a size 6 in dresses. She ultimately ordered it in an 8, which fit her perfectly, but the consultant continued to tell her that there was no way it would fit her body. She also asked one of my bridesmaids who was paying with her debit card if she had enough money in her bank account to cover the cost. I was pretty unimpressed that some of the most important people in my life were treated in this way. Everyone else I worked with was very nice and accommodating, and they have beautiful dresses at pretty reasonable prices. Overall, I would say definitely go there to try on dresses and see their selection, but feel it out for yourself, and maybe go elsewhere for bridesmaids dresses. Also, as a sidenote, I do not recommend going through The Formal Event for tuxedos. The Formal Event is located in the basement of The Bridal Event. This is really the only vendor we had major problems with. While the tuxedos looked great, we had 3 out of the 10 men in our wedding renting tuxedos that had to be sent back the week of the wedding. My father and one of the groomsmen had not changed in size at all between the time they were measured and when they picked up the tuxedos, so I don't understand how that happened and I am glad they picked up their tuxes early enough to get it fixed in time. The other was our junior groomsmen-- they ordered everything WAY too big and had to get it sent back earlier in the week of the wedding. When they came to pick it up the day of the wedding, it was not ready. My nephew did not receive his tuxedo until an hour and a half before our ceremony and my sister and brother-in-law literally had to meet the Fed Ex truck in the city our ceremony was taking place in. I would avoid The Formal Event altogether.
tylerscupcake
Wedding: 11/7/09
3.9 out of 5.0
Quality of Service:
4.0/5.0
Responsiveness:
4.0/5.0
Professionalism:
4.0/5.0
Value for Cost:
3.5/5.0
Flexibility:
4.0/5.0
I had a positive experience purchasing my wedding gown from the Bridal Event. They were attentive and friendly. I also enjoyed that they altered the gown in house and they stored my gown for me until the day before my wedding in a fire safe vault. The problems we had were with the Formal Event, which is downstairs of the Bridal Event and they handle all the menswear. We had some issues with the ordering of the suits, and were told that the suits could all be picked up at a certain time and then one of them wasn't even in yet (this is like two days before the wedding). And one of the groomsmen pants split open (from walking, not even dancing or anything) and they CHARGED ME for it! I was not impressed with all the hassle we had with them and because their suit was of poor quality they charged ME! The girls upstairs handling the wedding gowns are terrific and professional, the girls downstairs handling the menswear seemed to be a little unorganized.
peggy.rogers
Wedding: 10/24/09
4.2 out of 5.0
Quality of Service:
4.0/5.0
Responsiveness:
4.0/5.0
Professionalism:
4.0/5.0
Value for Cost:
4.0/5.0
Flexibility:
5.0/5.0
After buying a bridesmaids dress here for a friends wedding, this was the one & only bridal shop I went to for my own wedding. I bought my dress there & all of my bridesmaids bought their dresses there, too. I loved the fact that you didn't have to make an appointment to try on dresses. And their consultants weren't breathing down your necks pressuring you to make a purchase.
 
 
Find The Bridal Event reviews from newlyweds in Milwaukee that used The Bridal Event for wedding Dress & Attire services.